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Completed · Netherlands · Software and IT services

Zeta Global acquires Digital Audience.

Zeta Global, a marketing data and AI company headquartered in New York, agreed on 6 October 2026 to acquire Digital Audience (Social Audience B.V.), an Amsterdam-based data platform for identity resolution and audience activation, and completed the purchase on 22 October 2026, paying in Zeta Class A shares. The deal completed on 22 October 2026.

SigningDay 100

Signing 6 October 2026 · Day 100 on 30 January 2027

Buyer
Zeta Global Holdings Corp. ·New York, United States
Target
Social Audience B.V. (Digital Audience) ·Amsterdam, Netherlands
Type
Acquisition
Announced
6 October 2026
Signed
6 October 2026
Completed
22 October 2026
Value
Not disclosed
People
Not stated in the release
Last checked
28 October 2026

The people side in the Netherlands

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